With the recent decades’ recognition about the harmful health effects of products containing lead and mercury, the staying power of paint has deteriorated. That left industry experts on a quest to formulate a quality coating product without the potential health risks.

After some experimenting, NASA chemists developed the "ceramic microsphere," a minute ceramic ball finer than a human hair, which improved paint's heat transfer and adherence performance without the need for carcinogens like those in lead or mercury. These microspheres, incredibly stable under the fundamentals of geometry, were hollowed out in order to maintain a tiny vacuum. Even with an outer wall depth of just 1/10 of its diameter, the spheres could withstand pressure up to 60,000 pounds per square inch and temperatures up to 1800° Celsius. Since NASA’s discovery, microsphere technology has even been used to coat and protect submarines and spacecrafts. Microspheres are marvels in today’s scientific engineering with great potential.

So how does this make up for the break down in paint? Well, ELASTICOAT Liquid Exterior Siding uses this microsphere technology to bring your home or business exterior long-lasting protection that will stand up to the coldest winters and the hottest summers — guaranteed!